web02.fireside.fm Sun, 12 Apr 2026 10:39:24 -0500 Fireside (https://fireside.fm) CX without the BS - Episodes Tagged with “Ryan Chute” https://cswithoutthebs.fireside.fm/tags/ryan%20chute Wed, 31 Dec 2025 08:00:00 -0500 CX without the BS is a refreshingly honest and engaging podcast that dives deep into the world of Customer Experience (CX). Hosted by industry veterans Tom Milligan and Brian Nichols, the show aims to cut through the jargon and hype to deliver real, actionable insights for CX professionals and business leaders. Each episode features candid conversations with CX experts, thought leaders, and practitioners who share their experiences, challenges, and successes in the field. The hosts and guests discuss a wide range of topics, from emerging technologies like AI and automation to the human elements of empathy, creativity, and problem-solving that are essential to delivering exceptional customer experiences. What sets CX without the BS apart is its commitment to authenticity and practicality. Tom and Brian aren't afraid to call out the "BS" in the industry - the buzzwords, the fads, and the overhyped solutions that don't deliver real value. Instead, they focus on strategies and tactics that have been proven to work in the real world, drawing on their own extensive experience as well as the insights of their guests. Whether you're a seasoned CX professional or just starting out in the field, CX without the BS offers valuable perspectives and actionable advice to help you navigate the complex and ever-changing landscape of customer experience. With its engaging hosts, expert guests, and no-nonsense approach, this podcast is a must-listen for anyone who wants to stay ahead of the curve and deliver exceptional experiences to their customers. en-us episodic CX without the BS is a no-nonsense podcast that cuts through the jargon to deliver real insights into the Customer Experience (CX) industry. Each episode features candid conversations with industry experts, focusing on practical solutions and honest discussions about the latest trends and challenges in CX. Brian Nichols CX without the BS is a refreshingly honest and engaging podcast that dives deep into the world of Customer Experience (CX). Hosted by industry veterans Tom Milligan and Brian Nichols, the show aims to cut through the jargon and hype to deliver real, actionable insights for CX professionals and business leaders. Each episode features candid conversations with CX experts, thought leaders, and practitioners who share their experiences, challenges, and successes in the field. The hosts and guests discuss a wide range of topics, from emerging technologies like AI and automation to the human elements of empathy, creativity, and problem-solving that are essential to delivering exceptional customer experiences. What sets CX without the BS apart is its commitment to authenticity and practicality. Tom and Brian aren't afraid to call out the "BS" in the industry - the buzzwords, the fads, and the overhyped solutions that don't deliver real value. Instead, they focus on strategies and tactics that have been proven to work in the real world, drawing on their own extensive experience as well as the insights of their guests. Whether you're a seasoned CX professional or just starting out in the field, CX without the BS offers valuable perspectives and actionable advice to help you navigate the complex and ever-changing landscape of customer experience. With its engaging hosts, expert guests, and no-nonsense approach, this podcast is a must-listen for anyone who wants to stay ahead of the curve and deliver exceptional experiences to their customers. yes CX podcast, customer experience, CX industry, CX trends, CX best practices, CX strategies, CX technology, CX analytics, CX metrics, CX optimization, CX automation, CX AI, CX chatbots, CX omnichannel, CX digital transformation, CX cloud, CX contact center, CX as a service, CX software, CX platform, CX solutions, CX innovation, CX thought leadership, CX experts, CX interviews, CX case studies, CX success stories, CX challenges, CX pain points, CX journey mapping, CX personalization, CX employee experience, CX voice of the customer, CX customer feedback, CX customer loyalty, CX customer retention, CX customer satisfaction, CX customer engagement, CX customer service, CX call center, CX workforce management, CX quality assurance, CX compliance, CX security, CX privacy, CX integration, CX implementation, CX adoption, CX ROI, CX budgeting, CX vendor selection, CX partner ecosystem, CX community, CX events, CX webinars, CX training, CX certification, CX career development, CX jobs, CX hiring, CX diversity and inclusion, CX leadership, CX management, CX coaching, CX mentoring, CX networking Brian Nichols brian@briannicholsconsulting.com How Apple, Yeti, and Stanley SOLD Feelings - NOT Features https://cswithoutthebs.fireside.fm/how-apple-yeti-and-stanley-sold-feelings-not-features 78088184-de24-4b70-b2e9-fbbdd261dca8 Wed, 31 Dec 2025 08:00:00 -0500 Brian Nichols full Brian Nichols Most businesses don’t lose because of bad products - they lose because they never earned trust. Ryan Chute breaks down why empathy, culture, and certainty beat price cuts every time. 34:17 no What if the reason your brand is stuck isn’t your product, pricing, or competition - but the way you make people feel? Most businesses chase attention by discounting, shouting louder, or copying whatever the biggest player is doing. But what if disruption doesn’t come from being cheaper, faster, or flashier - and instead comes from building trust, certainty, and emotional connection in a world addicted to transactions? In this episode, I’m joined by Ryan Chute, partner at Wizard of Ads, to break down why relational brands beat transactional businesses every time. We dig into why price is a lazy differentiator, how culture quietly determines your brand’s fate, and why empathy must come before competence if you want customers and employees to actually trust you. This isn’t theory - it’s a raw, real-world conversation about sales, marketing, leadership, and building something people want to be part of. Connect with Brian on LinkedIn! (https://www.linkedin.com/in/briannicholssales/) brand disruption, sales psychology, marketing strategy, Wizard of Ads, Ryan Chute, relational selling, transactional sales, brand culture, customer experience, CX strategy, business leadership, sales mindset, marketing psychology, emotional branding, Apple marketing, price vs value, trust in business, entrepreneurship, sales training, culture building What if the reason your brand is stuck isn’t your product, pricing, or competition - but the way you make people feel?

Most businesses chase attention by discounting, shouting louder, or copying whatever the biggest player is doing. But what if disruption doesn’t come from being cheaper, faster, or flashier - and instead comes from building trust, certainty, and emotional connection in a world addicted to transactions?

In this episode, I’m joined by Ryan Chute, partner at Wizard of Ads, to break down why relational brands beat transactional businesses every time. We dig into why price is a lazy differentiator, how culture quietly determines your brand’s fate, and why empathy must come before competence if you want customers and employees to actually trust you. This isn’t theory - it’s a raw, real-world conversation about sales, marketing, leadership, and building something people want to be part of.

Connect with Brian on LinkedIn!

]]> What if the reason your brand is stuck isn’t your product, pricing, or competition - but the way you make people feel?

Most businesses chase attention by discounting, shouting louder, or copying whatever the biggest player is doing. But what if disruption doesn’t come from being cheaper, faster, or flashier - and instead comes from building trust, certainty, and emotional connection in a world addicted to transactions?

In this episode, I’m joined by Ryan Chute, partner at Wizard of Ads, to break down why relational brands beat transactional businesses every time. We dig into why price is a lazy differentiator, how culture quietly determines your brand’s fate, and why empathy must come before competence if you want customers and employees to actually trust you. This isn’t theory - it’s a raw, real-world conversation about sales, marketing, leadership, and building something people want to be part of.

Connect with Brian on LinkedIn!

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