web02.fireside.fm Sun, 12 Apr 2026 12:10:12 -0500 Fireside (https://fireside.fm) CX without the BS - Episodes Tagged with “Brand Narrative” https://cswithoutthebs.fireside.fm/tags/brand%20narrative Fri, 09 Aug 2024 14:00:00 -0400 CX without the BS is a refreshingly honest and engaging podcast that dives deep into the world of Customer Experience (CX). Hosted by industry veterans Tom Milligan and Brian Nichols, the show aims to cut through the jargon and hype to deliver real, actionable insights for CX professionals and business leaders. Each episode features candid conversations with CX experts, thought leaders, and practitioners who share their experiences, challenges, and successes in the field. The hosts and guests discuss a wide range of topics, from emerging technologies like AI and automation to the human elements of empathy, creativity, and problem-solving that are essential to delivering exceptional customer experiences. What sets CX without the BS apart is its commitment to authenticity and practicality. Tom and Brian aren't afraid to call out the "BS" in the industry - the buzzwords, the fads, and the overhyped solutions that don't deliver real value. Instead, they focus on strategies and tactics that have been proven to work in the real world, drawing on their own extensive experience as well as the insights of their guests. Whether you're a seasoned CX professional or just starting out in the field, CX without the BS offers valuable perspectives and actionable advice to help you navigate the complex and ever-changing landscape of customer experience. With its engaging hosts, expert guests, and no-nonsense approach, this podcast is a must-listen for anyone who wants to stay ahead of the curve and deliver exceptional experiences to their customers. en-us episodic CX without the BS is a no-nonsense podcast that cuts through the jargon to deliver real insights into the Customer Experience (CX) industry. Each episode features candid conversations with industry experts, focusing on practical solutions and honest discussions about the latest trends and challenges in CX. Brian Nichols CX without the BS is a refreshingly honest and engaging podcast that dives deep into the world of Customer Experience (CX). Hosted by industry veterans Tom Milligan and Brian Nichols, the show aims to cut through the jargon and hype to deliver real, actionable insights for CX professionals and business leaders. Each episode features candid conversations with CX experts, thought leaders, and practitioners who share their experiences, challenges, and successes in the field. The hosts and guests discuss a wide range of topics, from emerging technologies like AI and automation to the human elements of empathy, creativity, and problem-solving that are essential to delivering exceptional customer experiences. What sets CX without the BS apart is its commitment to authenticity and practicality. Tom and Brian aren't afraid to call out the "BS" in the industry - the buzzwords, the fads, and the overhyped solutions that don't deliver real value. Instead, they focus on strategies and tactics that have been proven to work in the real world, drawing on their own extensive experience as well as the insights of their guests. Whether you're a seasoned CX professional or just starting out in the field, CX without the BS offers valuable perspectives and actionable advice to help you navigate the complex and ever-changing landscape of customer experience. With its engaging hosts, expert guests, and no-nonsense approach, this podcast is a must-listen for anyone who wants to stay ahead of the curve and deliver exceptional experiences to their customers. yes CX podcast, customer experience, CX industry, CX trends, CX best practices, CX strategies, CX technology, CX analytics, CX metrics, CX optimization, CX automation, CX AI, CX chatbots, CX omnichannel, CX digital transformation, CX cloud, CX contact center, CX as a service, CX software, CX platform, CX solutions, CX innovation, CX thought leadership, CX experts, CX interviews, CX case studies, CX success stories, CX challenges, CX pain points, CX journey mapping, CX personalization, CX employee experience, CX voice of the customer, CX customer feedback, CX customer loyalty, CX customer retention, CX customer satisfaction, CX customer engagement, CX customer service, CX call center, CX workforce management, CX quality assurance, CX compliance, CX security, CX privacy, CX integration, CX implementation, CX adoption, CX ROI, CX budgeting, CX vendor selection, CX partner ecosystem, CX community, CX events, CX webinars, CX training, CX certification, CX career development, CX jobs, CX hiring, CX diversity and inclusion, CX leadership, CX management, CX coaching, CX mentoring, CX networking Brian Nichols brian@briannicholsconsulting.com How to Fix BAD Customer Service | Why Your Company Story Matters to Customers https://cswithoutthebs.fireside.fm/how-to-fix-bad-customer-service-why-your-company-story-matters-to-customers 16b256f4-4c44-4e8c-9aa1-5186e48a5b2e Fri, 09 Aug 2024 14:00:00 -0400 Brian Nichols full Brian Nichols Discover how crafting a compelling company story can transform your customer experience, empower your employees, and turn dissatisfied customers into loyal fans by aligning your brand's promises with real-world actions. 53:03 yes Are you struggling to connect with your customers on a deeper level? Do you want to transform your company's story into a powerful tool that drives engagement and loyalty? In this episode of CX without the BS, Brian Nichols and Tom Milligan sit down with Andrea Sampson, a storytelling expert from Talk Boutique, to uncover the secrets of crafting compelling narratives that resonate with both employees and customers alike. Discover how storytelling can revolutionize your customer experience strategy. Andrea shares invaluable insights on how to create a cohesive company story that empowers frontline employees, aligns with customer expectations, and ultimately drives business success. Learn why empty promises are the biggest pitfall in CX and how to avoid them by truly embodying your brand's narrative. Explore the fascinating world of story archetypes and how they can be applied to your business. From "overcoming the monster" to "the hero's journey," Andrea explains how these timeless narrative structures can help your company connect with customers on an emotional level. Find out how to use metaphors and analogies to simplify complex ideas and create memorable experiences for your audience. Uncover the importance of empowering your customer service representatives with the tools, training, and authority they need to truly represent your brand's promise. Andrea emphasizes the critical role of internal alignment and how it translates to exceptional customer experiences. Learn why investing in your employees' understanding of your company's story is just as crucial as your external marketing efforts. Get ready to transform your approach to customer experience with actionable advice from a true industry expert. Whether you're a CX professional, business owner, or anyone interested in the power of storytelling, this episode is packed with valuable insights that will help you create meaningful connections with your audience. Don't miss this opportunity to elevate your CX strategy and stand out in a crowded marketplace! customer experience, storytelling, brand narrative, employee empowerment, customer service tips, company culture, CX strategy, customer loyalty, brand promises, customer satisfaction, customer journey, story archetypes, business communication, frontline employees, customer feedback, brand alignment, customer engagement, corporate storytelling, CX improvement, customer retention Are you struggling to connect with your customers on a deeper level? Do you want to transform your company's story into a powerful tool that drives engagement and loyalty? In this episode of CX without the BS, Brian Nichols and Tom Milligan sit down with Andrea Sampson, a storytelling expert from Talk Boutique, to uncover the secrets of crafting compelling narratives that resonate with both employees and customers alike.

Discover how storytelling can revolutionize your customer experience strategy. Andrea shares invaluable insights on how to create a cohesive company story that empowers frontline employees, aligns with customer expectations, and ultimately drives business success. Learn why empty promises are the biggest pitfall in CX and how to avoid them by truly embodying your brand's narrative.

Explore the fascinating world of story archetypes and how they can be applied to your business. From "overcoming the monster" to "the hero's journey," Andrea explains how these timeless narrative structures can help your company connect with customers on an emotional level. Find out how to use metaphors and analogies to simplify complex ideas and create memorable experiences for your audience.

Uncover the importance of empowering your customer service representatives with the tools, training, and authority they need to truly represent your brand's promise. Andrea emphasizes the critical role of internal alignment and how it translates to exceptional customer experiences. Learn why investing in your employees' understanding of your company's story is just as crucial as your external marketing efforts.

Get ready to transform your approach to customer experience with actionable advice from a true industry expert. Whether you're a CX professional, business owner, or anyone interested in the power of storytelling, this episode is packed with valuable insights that will help you create meaningful connections with your audience. Don't miss this opportunity to elevate your CX strategy and stand out in a crowded marketplace!

]]> Are you struggling to connect with your customers on a deeper level? Do you want to transform your company's story into a powerful tool that drives engagement and loyalty? In this episode of CX without the BS, Brian Nichols and Tom Milligan sit down with Andrea Sampson, a storytelling expert from Talk Boutique, to uncover the secrets of crafting compelling narratives that resonate with both employees and customers alike.

Discover how storytelling can revolutionize your customer experience strategy. Andrea shares invaluable insights on how to create a cohesive company story that empowers frontline employees, aligns with customer expectations, and ultimately drives business success. Learn why empty promises are the biggest pitfall in CX and how to avoid them by truly embodying your brand's narrative.

Explore the fascinating world of story archetypes and how they can be applied to your business. From "overcoming the monster" to "the hero's journey," Andrea explains how these timeless narrative structures can help your company connect with customers on an emotional level. Find out how to use metaphors and analogies to simplify complex ideas and create memorable experiences for your audience.

Uncover the importance of empowering your customer service representatives with the tools, training, and authority they need to truly represent your brand's promise. Andrea emphasizes the critical role of internal alignment and how it translates to exceptional customer experiences. Learn why investing in your employees' understanding of your company's story is just as crucial as your external marketing efforts.

Get ready to transform your approach to customer experience with actionable advice from a true industry expert. Whether you're a CX professional, business owner, or anyone interested in the power of storytelling, this episode is packed with valuable insights that will help you create meaningful connections with your audience. Don't miss this opportunity to elevate your CX strategy and stand out in a crowded marketplace!

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